Betty Crocker wanted to showcase a range of
cake recipes they had produced for Halloween,
ranging from kids cupcakes to full size horror
cakes for adults.
Rather than do recipe videos, we wanted to focus on a spooky way in which the cakes could be made, resulting in smoking cauldrons, dripping blood and transforming pumpkins.
Client: Betty Crocker
Year: 2017/2018
DOP - Daniel Broadley
Art Director - Aurélien Farjon
AC - Lloyd Cook
Gaffer - Lorenzo Guerrieri
Food Stylist -
Runner - Fabiana Fiamingo
Rather than do recipe videos, we wanted to focus on a spooky way in which the cakes could be made, resulting in smoking cauldrons, dripping blood and transforming pumpkins.
Client: Betty Crocker
Year: 2017/2018
DOP - Daniel Broadley
Art Director - Aurélien Farjon
AC - Lloyd Cook
Gaffer - Lorenzo Guerrieri
Food Stylist -
Runner - Fabiana Fiamingo